Welltech
Lead of Growth Analytics
- Location
- Limassol, CY
- Arrangement
- Remote
- Employment type
- Full-time
- Level
- Lead
- Posted
- 21 September 2026 (9 days ago)
Checked 9 days agoApplications go to the employer, never to RoleSprint
About this role
Who Are We? Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing.
We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day. Every subscription represents a real person making a real change in their life, and we take that seriously.
With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader and the drive of a team that's just getting
We are looking for a Lead of Growth Analytics to own the end-to-end experimentation engine, pricing mechanics, and app funnel optimization. In this role, you will lead a dedicated team of analysts, working at the intersection of product monetization, user acquisition, and decision science. You will establish rigorous experimentation frameworks (including A/B/N testing, pricing elasticity, and statistical validation), leverage modern experimentation platforms like EPPO, and integrate AI-augmented workflows to maximize overall growth and customer lifetime value.
Main Responsibilities
- Team Leadership & Strategy: Build, mentor, and direct a high-performing growth analytics team. Cultivate an environment that supports data-driven decision-making with a bias for action and clear accountability.
- App Funnel & Conversion Optimization: Own the analytics for onboarding flows and paywalls. Identify conversion bottlenecks and turn user behavior data into high-impact growth hypotheses.
- Pricing & Monetization Experiments: Design, execute, and analyze pricing experiments (tariffs, localized pricing, paywall variants, and upsell offers) to optimize conversion rates and average revenue per user (ARPU).
- Experimentation Framework & Tooling: Establish standardized experimentation methodologies across the company. Define sample sizes, guardrail metrics, and statistical boundaries (sequential testing, Bayesian vs. Frequentist approaches).
- AI & Workflow Automation: Implement AI tools and LLM-assisted workflows within the analytics process to accelerate exploratory data analysis, reporting, and automated anomaly detection.
- Executive Reporting & Insights: Synthesize complex experiment outcomes into actionable recommendations for C-suite, Product, and Marketing leaders.
Required Skills and Experience
- Leadership: Proven, successful managerial experience leading growth or product analytics teams in digital or mobile app environments.
- Funnel & Pricing Analytics: Deep hands-on experience with app funnel analysis, paywalls, onboarding optimization, and pricing mechanics for B2C subscription or freemium products.
- Experimentation Expertise: Strong mastery of A/B testing methodologies, statistical hypothesis testing, variance reduction (CUPED), and experimental design.
- Technical & SQL Proficiency: Strong hands-on SQL skills to query, model, and verify data independently; familiarity with Python or R is a plus.
- Data Stack & Tools: Experience working with modern product analytics platforms (e.g., Amplitude, Looker, Tableau) and experimentation tools.
- AI Literacy: Active user of AI/GenAI tools (e.g., ChatGPT, Claude, Cursor) to automate daily analytics tasks and streamline research workflows.
- Communication: Exceptional ability to translate complex statistical outcomes into clear commercial insights for cross-functional stakeholders.
Nice to Have
- Eppo Platform Experience: Direct experience with EPPO or similar modern feature-flagging and automated experimentation platforms.
- Ad Tech & Signal Knowledge: Familiarity with conversion APIs (Meta CAPI, Google Enhanced Conversions), server-side tracking, and MMPs (AppsFlyer/Adjust).
- Incrementality & Causal Inference: Knowledge of geo-lift tests, holdout groups, and causal inference methods (Synthetic Controls, CausalImpact).Subscription Business Models: Experience in high-growth mobile subscription apps (Health & Fitness, Utility, EdTech).
Candidate journey: ⭕️ Recruiter call ➔ ⭕️ Meet the hiring manager ➔ ⭕️ Meet the future stakeholders
Check out some of our products
Muscle Booster — https://musclebooster.fitness/ https://musclebooster.fitness/
Yoga-Go — https://yoga-go.io/ https://yoga-go.io/
WalkFit -http://walkfit.pro
Locations
- Limassol, CY
- UA
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About this listing
Published on Ashby under the board identifier Welltech, which is the name the employer’s own job board carries. RoleSprint has not verified the company’s registered or trading name, so it is shown exactly as published rather than tidied up.
RoleSprint is not the employer and not a recruiter. Applications are made on the employer’s own site and never reach us; what RoleSprint does is help you decide whether a role is worth your time and prepare for it if it is.
Published 21 September 2026, last checked 9 days ago. A posting stops being advertised here 90 days after the employer published it, and one the employer takes down is marked closed rather than quietly removed.