Junior Marketing Manager

About Paytm Europe

Merchants deserve better from their payments provider: fairer pricing, faster settlement, easier tools, and support from a partner that understands their business.

Paytm Europe Payments S.A. is a CSSF-authorised Payment Institution in Luxembourg, backed by One97 Communications Limited, one of India's largest fintech groups, with the ambition of transforming how SMEs across Europe accept and manage payments. Following launch in Luxembourg, the business will expand into other major European markets.

We are building the team and organisation from the ground up, creating an opportunity for people who want to take ownership and help shape how we work.

Role Purpose

We are looking for a creative, energetic and hands-on Junior Marketing Manager to help build the Paytm Europe brand and drive awareness, engagement and merchant interest as we launch and expand across Europe.

This is a broad marketing role covering digital content, website management, social media, physical marketing materials, promotional campaigns and events.

You will work closely with our commercial and product teams to turn ideas into compelling content and practical campaigns that reach merchants, communicate our value proposition and support business growth.

We want someone who enjoys creating, experimenting and getting things done.

Key Responsibilities

Content Marketing & Brand Development

• Create engaging content that communicates Paytm Europe's products, benefits and brand proposition.

• Develop marketing copy, visuals, presentations, videos and other promotional content.

• Help establish a consistent, recognisable brand identity across European markets.

• Adapt messaging and content for different merchant segments and local markets.

Website & Digital Marketing

• Maintain and regularly update the Paytm Europe website, ensuring content remains relevant, engaging and accurate.

• Create landing pages, product descriptions, articles and other website content.

• Manage social media channels and develop content that builds awareness and engagement.

• Support digital advertising, email marketing and lead-generation campaigns.

• Monitor website traffic, engagement and campaign performance to identify opportunities for improvement.

Physical Marketing & Promotional Materials

• Develop brochures, flyers, sales presentations, merchant welcome packs and other marketing collateral.

• Coordinate the design and production of branded materials, promotional merchandise and point-of-sale displays.

• Support field sales teams with practical marketing tools that help attract and convert merchants.

• Work with external designers, printers, agencies and other suppliers where needed.

Campaigns, Events & Promotions

• Plan and execute marketing campaigns to support product launches, merchant acquisition and market expansion.

• Coordinate promotional activities, partnerships, exhibitions and industry events.

• Develop creative initiatives that generate attention and strengthen Paytm Europe's market presence.

• Support local marketing activities as the business expands into new European countries.

Marketing Coordination & Performance

• Work closely with Sales, Product and other teams to ensure marketing supports commercial priorities.

• Manage marketing calendars, content schedules and campaign deliverables.

• Track campaign effectiveness, lead generation and audience engagement.

• Coordinate external suppliers and ensure activities are delivered on time and within budget.

Ideal Background

You may currently work as a Marketing Executive, Marketing Coordinator, Content Creator, Digital Marketing Specialist or in a similar junior marketing role.

Experience in fintech, financial services or technology would be useful, but creativity, initiative and the ability to turn ideas into effective marketing activities are more important.

We are particularly interested in someone who combines strong communication skills with a practical understanding of digital marketing and an eye for design.

Essential Experience

• Around 2–4 years of experience in marketing, content creation or digital communications.

• Strong writing and communication skills, with the ability to create clear, engaging content.

• Experience managing website content and social media channels.

• Familiarity with digital marketing campaigns, content management systems and basic marketing analytics.

• Comfortable using design and content creation tools such as Canva, Adobe Creative Cloud or similar platforms.

• Strong organisational skills and the ability to manage multiple projects independently.

• Fluency in English; French is highly desirable.

Highly Desirable

• Experience in B2B marketing, fintech, payments or technology.

• Experience with SEO, paid digital advertising, email marketing and marketing automation tools.

• Basic video production, photography or graphic design skills.

• Experience developing printed marketing materials and promotional campaigns.

• German or Dutch language skills.

• Experience supporting marketing activities across multiple European markets.

Personal Attributes

Creative, enthusiastic, resourceful and proactive, with a strong eye for detail and a genuine interest in marketing and brand development. Comfortable taking ownership, experimenting with new ideas and working in a fast-moving environment.

Someone who can think creatively but is equally happy rolling up their sleeves to produce content, coordinate suppliers or deliver a campaign.

Measures of Success (First 12 Months)

• Establish a consistent and engaging Paytm Europe brand presence across digital and physical channels.

• Maintain an attractive, informative and regularly updated website that supports merchant acquisition.

• Build an active social media presence and steadily increase brand awareness and engagement.

• Deliver effective marketing campaigns and promotional materials that generate merchant interest and qualified leads.

• Equip the sales team with high-quality, practical marketing content and collateral.

• Support successful product launches and marketing activities as Paytm Europe enters new European markets.

Why This Role Matters

We are introducing a new payments brand into a competitive European market. Building recognition, trust and interest among merchants will be critical to our success.

This role will help shape how Paytm Europe presents itself to the market, turning our products, technology and ambitions into compelling messages and campaigns that attract customers.

It is an opportunity to make a visible contribution from the outset, help build a brand across Europe and grow professionally alongside an ambitious new business.

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