Principal Software Engineer - Marketing Technology

Accountabilities: As the technical lead for Marketing Technology, you will own key architectural decisions, guide engineering execution, and develop intelligent digital experiences that improve customer engagement and operational efficiency.

• Architect global web platforms: Own the architecture, scalability, and performance of the primary digital platform, optimizing Core Web Vitals, edge caching, and internationalization.

• Lead agentic AI development: Design and deploy production-grade autonomous agents, multi-agent workflows, tool-calling frameworks, and retrieval-augmented generation (RAG) pipelines for personalized web experiences and marketing automation.

• Drive technical strategy and delivery: Partner with engineering leadership to translate business and marketing roadmaps into practical technical plans, achievable milestones, and maintainable codebases.

• Oversee marketing technology integrations: Architect integrations with third-party marketing platforms, analytics tools, customer data platforms, and CRM systems while maintaining strong performance and security.

• Promote engineering excellence: Establish technical standards, conduct architecture and code reviews, and mentor mid-to-senior engineers in modern full-stack development and emerging AI technologies.

• Strengthen cloud and DevOps practices: Collaborate with Platform and DevOps teams to maintain reliable CI/CD pipelines, container orchestration, and automated infrastructure using Infrastructure as Code.

• Improve platform reliability and scalability: Apply sound architectural principles to ensure the digital platform remains resilient, secure, and performant across international markets.

• Collaborate across functions: Work closely with engineering, product, marketing, and other stakeholders to align technical decisions with business objectives and customer needs.

Requirements:

The ideal candidate brings extensive software engineering experience, proven technical leadership, and practical expertise building modern web systems and production-ready agentic AI solutions.

• Professional experience: At least 8 years of progressive software engineering experience, including 2 or more years in a Tech Lead, Staff Engineer, or Principal Engineer role architecting high-scale web platforms or distributed services.

• Agentic AI expertise: Hands-on experience designing, building, and deploying autonomous AI agents and LLM-powered workflows in production, using frameworks such as LangGraph, CrewAI, AutoGen, or custom architectures.

• AI workflow engineering: Practical knowledge of structured tool or function calling, multi-agent orchestration, and retrieval-augmented generation (RAG).

• Modern full-stack development: Deep expertise in TypeScript or JavaScript, modern front-end frameworks such as React or Next.js, and backend development with Node.js or Python.

• Web architecture: Strong understanding of server-side rendering (SSR), static site generation (SSG), incremental static regeneration (ISR), REST and GraphQL APIs, and modern web performance optimization.

• Cloud and infrastructure: Experience with cloud environments such as AWS, containerization with Docker, Infrastructure as Code using Terraform, and CDN or edge platforms such as Cloudflare or CloudFront.

• Technical leadership: Ability to establish architecture standards, guide engineering decisions, conduct effective code reviews, and mentor experienced developers.

• Cross-functional collaboration: Strong communication and stakeholder management skills, with the ability to turn ambiguous business objectives into actionable technical plans.

• Marketing technology experience (preferred): Familiarity with MarTech platforms, headless or decoupled CMS solutions such as Contentful or Sanity, A/B testing, and conversion rate optimization.

• CRM and marketing integrations (preferred): Experience integrating enterprise CRM systems, marketing automation platforms, and data pipelines, including tools such as Salesforce, HubSpot, and Segment.

• Privacy and compliance knowledge (preferred): Familiarity with GDPR, CCPA, WCAG accessibility standards, and enterprise compliance frameworks such as SOC 2.

Benefits:

• Competitive base salary: Annual gross base compensation ranging from CAD 140,000 to CAD 176,000.

• Additional compensation: Eligibility for an annual bonus, subject to applicable terms and individual and company performance.

• Comprehensive healthcare: Medical, dental, and vision insurance.

• Generous parental leave: Paid parental leave to support employees and their families.

• Flexible time off: Flexibility to manage personal needs and time away from work.

• Spending accounts: Access to spending accounts as part of the overall benefits package.

• Long-term wellbeing: Eligibility for a sabbatical after five years of service.

• Remote-first work environment: Flexibility to work remotely from Canada while collaborating with a geographically distributed team.

• Professional growth: Opportunities to expand technical expertise, influence architecture, and contribute to innovative AI and digital platform initiatives.

• Inclusive workplace: A commitment to equal opportunity, diversity, equity, inclusion, and reasonable accommodations throughout the recruitment process.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

#LI-CL1