Sales & Marketing Operations Manager

What you'll be doing Own and scale Sales Operations

• Own Salesforce architecture, administration, development, and continuous improvement to support a growing global sales organization

• Translate business needs into reliable technical solutions, balancing speed, usability, and long-term maintainability

• Design and build scalable data models, workflows, custom objects, validation rules, and approval processes

• Build dashboards that provide visibility into pipeline health, conversion rates, sales activity, and revenue performance

• Develop custom functionality using Apex, SOQL, and Lightning Web Components where appropriate

• Manage system access, permissions, data quality, documentation, testing, and releases

• Work closely with sales leaders and representatives across regions to identify operational gaps, improve daily workflows, drive adoption through practical training, clear documentation, and responsive support

• Optimize lead routing, account and opportunity management, pipeline tracking, forecasting, and reporting

Manage marketing operations and automation

• Own HubSpot operations, including campaign workflows, segmentation, lead scoring, nurture programs, and lifecycle management

• Maintain reliable Salesforce–HubSpot synchronization, with clear field mappings, ownership rules, and processes for resolving errors

• Partner with key stakeholders to improve lead capture, qualification, sales handoffs, campaign tracking, and attribution

• Monitor funnel performance and identify opportunities to improve lead quality, conversion, and campaign execution

Build integrations and AI agents

• Design, build, and maintain custom integrations across Salesforce, HubSpot, and other go-to-market platforms using APIs, webhooks, and integration tools

• Build custom AI agents for customer engagement and sales and marketing workflows, such as lead research, qualification, outreach support, and follow-up

• Connect AI agents to relevant systems and data, with appropriate access controls, human review, and performance monitoring

• Troubleshoot integration failures and automation issues to maintain accurate, dependable data across systems

We'll be excited if you have • 5–10 years of relevant experience across sales operations, marketing operations, revenue operations, or go-to-market systems, including fast-growing startup experience

• Demonstrated Salesforce architecture and development experience, with ownership of complex implementations or substantial system improvements. Salesforce certifications preferred.

• Hands-on proficiency with Salesforce configuration, Salesforce Flow, Apex, SOQL, and custom development

• Strong experience with HubSpot and marketing automation, including lead scoring, segmentation, nurture workflows, lifecycle stages, and campaign reporting

• Proven experience building custom integrations using REST APIs, webhooks, and integration platforms or custom code

• Hands-on experience building and deploying custom AI agents connected to business systems and workflows

• A strong understanding of sales and marketing processes, from lead acquisition and qualification through opportunity management and closed revenue

• Experience supporting global sales teams and collaborating across functions and time zones

• Strong analytical, creative troubleshooting, and project management skills

• Clear communication skills and the ability to translate technical concepts into practical business solutions

• A proactive ownership mindset, comfort with ambiguity, and the ability to execute independently in a fast-moving environment

• Must be able to work during US business hours