Assistant Store Manager

ABOUT THE ROLE We’re looking for a high-energy, results-driven Assistant Store Manager to join our Las Vegas team at AREA15. The ideal candidate is a strong floor leader who knows how to drive the business, develop a team, create an unforgettable customer experience, and execute with urgency. You should be comfortable working in a fast-paced, high-volume environment where priorities can shift quickly and leadership is expected to stay connected to both the customer and the business. This is a hands-on leadership role. You’ll work closely with the Store Manager to drive sales, coach the team, maintain operational standards, and ensure the store consistently represents the Dolls Kill brand. WHAT YOU’LL DO Partner with the Store Manager to drive sales, conversion, AOV, UPT, and overall store performance Lead from the floor by actively engaging customers, styling, selling, and supporting the team Coach associates in real time to improve selling behaviors and KPI performance Help create a culture of accountability, urgency, ownership, and recognition Support daily opening and closing procedures and act as Leader on Duty Assist with scheduling, zoning, payroll/labor management, and daily business needs Maintain strong visual merchandising and product presentation standards Support new product launches, promotions, events, and peak-season initiatives Ensure operational standards, policies, cash handling, and loss-prevention procedures are followed Assist with inventory, shipment, replenishment, stockroom organization, and product flow Identify business opportunities and communicate clear action plans to store leadership Help recruit, onboard, train, and develop new team members Deliver a customer experience that feels authentic, confident, inclusive, and unmistakably Dolls Kill WHAT WE’RE LOOKING FOR Previous retail leadership experience; Assistant Manager or comparable leadership experience preferred Proven ability to drive sales and coach a team toward measurable results Strong understanding of retail KPIs, including AOV, UPT, conversion, and sales goals Confident, energetic floor leadership and strong customer-engagement skills Ability to give clear feedback and hold team members accountable Strong organizational, communication, and problem-solving skills Comfortable working in a fast-moving environment with changing priorities Strong fashion awareness and connection to the Dolls Kill customer and brand Ability to work a flexible retail schedule, including nights, weekends, holidays, events, and peak periods Reliable, proactive, and able to lead independently when the Store Manager is not present YOU’LL THRIVE HERE IF YOU... You don’t wait to be told what needs to happen — you see it and take action. You love developing people, but you’re equally comfortable setting expectations and holding the team accountable. You understand that great retail leadership means knowing the numbers, knowing your customer, and being present on the floor when the business needs you most. Most importantly, you know how to bring energy to a team and turn that energy into results.