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Zeal Network

(Senior) Brand Media Manager (f/m/d)

Location
Hamburg, DE
Arrangement
Hybrid
Employment type
Full-time
Level
Manager
Posted
9 November 2026 (6 days ago)

Checked 6 days agoApplications go to the employer, never to RoleSprint

About this role

ZEAL Network SE is an international group shaping the future of digital lotteries and dream-driven experiences. As Germany’s leading online lottery provider through LOTTO24 and Tipp24, and a partner of Spain’s ONCE, ZEAL combines innovation, technology, and entertainment to inspire millions of customers. With ventures such as Freiheit+, Traumhausverlosung, Traumautoverlosung and ZEAL Ventures, the company also invests in new business models and emerging e-commerce brands. Driven by a diverse team of 350+ professionals, ZEAL fosters a collaborative, ambitious culture focused on turning dreams into reality.

We are looking for a (Senior) Brand Media Manager (f/m/d) to drive the strategic planning and operational execution of brand media campaigns across our portfolio of brands, leveraging key channels such as TV, Connected TV (CTV), and YouTube to strengthen brand awareness, maximise reach, and support overall business growth.

YOUR TASKS:

- Planning, execution, and optimization of integrated media campaigns across various brand media channels, with a focus on digital brand media (CTV, OLV and YouTube).

- Continuous analysis and reporting of media campaign performance, including KPIs.

- Building and maintaining relationships with media agencies, sales houses, and other partners to optimize media buying and collaborations.

- Identifying and evaluating new media channels and opportunities to expand reach and audience targeting.

- Close collaboration with the creative team to ensure all media content authentically reflects the brand message and values.

- Budget management and ensuring efficient use of funds for maximum results.

- Conducting market and competitor analyses to stay informed about current trends and developments and to derive strategic recommendations.

- Close collaboration with other departments such as product management, data analytics, and business functions to ensure the media strategy supports the entire customer journey.

WHAT YOU OFFER US:

- 4–5 years of relevant professional experience in brand media management, ideally with a focus on operational management of CTV and YouTube.

- Experience in operational steering of campaigns in the Google Ads Manager and on DSPs (Trade Desk, Amazon Ads Agent)

- Solid understanding of the German media landscape and its trends, especially in the traditional media sector.

- Strong analytical skills for evaluating campaign performance and deriving insights.

- Excellent communication and negotiation skills in German and English.

- Experience and knowledge of the media landscape in other European countries is an advantage.

- Experience in offline media buying is an advantage.

- Ability to work in a dynamic environment and manage several projects simultaneously.

- Team-oriented mindset with the ability to collaborate effectively with various stakeholders.

- Nice-to-Haves:

- Experienced with both Corporate and Start-up surroundings

- Media agency background

- Understanding of marketing channel synergies (ATL + BTL)

WHAT WE OFFER YOU:

- A modern, dynamic culture grounded in the success of a leading-edge e-commerce company.

- A talented team of ambitious, like-minded colleagues where your knowledge and ideas truly make an impact.

- Ongoing personal growth, supported by an annual development budget of €1,500 to invest in your professional development.

- Trust and autonomy, no micromanagement, just confidence in your ability to deliver and excel.

- Flexible work options with a hybrid setup focused on results.

- Unlimited vacation days in addition to your yearly 30-day vacation allowance.

- Opportunity for workations abroad using our WorkFlex tool.

- Monthly mobility allowance of €30 to use on the mobility option of your choice (e.g., the Deutschlandticket), plus access to a company bike leasing program.

- Company pension scheme, provided in partnership with Degura, to support your future financial security.

- Subsidized EGYM WELLPASS membership, with a contribution of only €25 per month, giving you access to a wide range of gyms and sports options across Germany.

- Monthly company events, team activities, and informal gatherings, including our popular company-wide lunches provided four days a week.

Work location

  • Hamburg, DE

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About this listing

Published on Ashby under the board identifier Zeal Network, which is the name the employer’s own job board carries. RoleSprint has not verified the company’s registered or trading name, so it is shown exactly as published rather than tidied up.

RoleSprint is not the employer and not a recruiter. Applications are made on the employer’s own site and never reach us; what RoleSprint does is help you decide whether a role is worth your time and prepare for it if it is.

Published 9 November 2026, last checked 6 days ago. A posting stops being advertised here 90 days after the employer published it, and one the employer takes down is marked closed rather than quietly removed.

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