Growth Associate - Playable Ads strategy (End-of-study internship)

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 900 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

TEAM

Voodoo’s Growth team is responsible for turning our games into successful products, combining user acquisition, creative, monetization, and data.

Within Growth, the Playable Ads team turns our games into short, interactive experiences designed to make players stop, play, and want more. Working closely with playable developers and creative teams, we design, produce, test, and iterate on playable ads across our 20+ game portfolio.

ROLE

As a Playable Ads Strategist, you’ll help shape how we advertise our games by combining creative thinking, performance analysis, and hands-on experimentation. You’ll explore what makes players engage, turn insights into new ideas, and help us build better-performing playable ads.

You will:

- Analyze the market and creative performance: benchmark competitor ads, review past campaigns, and identify what works, what doesn’t, and why.

- Develop and iterate on creative concepts: come up with new ideas, build on successful formats, and find ways to improve underperforming ads.

- Experiment and test: contribute to A/B tests, explore different gameplay mechanics and creative approaches, and use results to guide the next iteration.

- Get hands-on with creative production: create and tweak visual assets, UI elements, and ad variations when needed, making the most of AI-powered creative tools.

- Bring fresh ideas to the table: spot emerging trends, challenge existing approaches, and pitch creative concepts that could make our games stand out.

PROFILE

- Final-year student from a top engineering, business school (Programme Grande Ecole) or Gaming School looking for your end-of-study internship for January/February 2027

- Clear communicator, fluent both in English and French

- Strong analytical mindset; comfortable digging into data to make decisions

- Genuine interest in mobile apps, games, or performance marketing

- Autonomous and proactive; you'd rather figure things out than wait to be told

- Curious about AI-powered creative tools and visual creation software (e.g. Photoshop, Scenario, Seedance, Kling, Veo, Runway, etc).

- Proactive and autonomous, eager to experiment, bring new ideas, and challenge existing approaches.

- Able to analyze creative performance, spot trends, and turn insights into actionable ideas.

This opportunity starts as a final-year internship, and converts to a permanent contract based on performance.

- Start: January / February

- Duration: 6 months minimum

- Location: Paris (on-site)

BENEFITS

- Swile Lunch voucher

- Gymlib (100% covered by Voodoo)

- Wellness activities in our Paris office

- Remote Fridays